In 2025, the role of SAFe Product Owner/Product Manager (POPM) in transforming Agile practices has become increasingly crucial. SAFe POPM Practitioners: Key Skills for Success . As organisations continue to adopt Agile methodologies to improve their product development processes, the POPM plays a key role in driving this transformation and ensuring the success of Agile initiatives.
SAFe, or the Scaled Agile Framework, provides a comprehensive approach to implementing Agile at scale within organisations. The POPM is responsible for defining and prioritising the features of a product, ensuring that the development team delivers value to the customer in a timely manner. In 2025, the POPM has evolved to become a strategic partner to the business, bridging the gap between the development team and stakeholders to ensure that the product meets the needs of the market.
One of the key ways in which the POPM is transforming Agile practices in 2025 is through a focus on customer-centricity. By working closely with stakeholders and customers to understand their needs and priorities, the POPM is able to prioritise features that deliver the most value. This customer-centric approach ensures that the development team is focused on delivering products that meet the needs of the market, leading to increased customer satisfaction and loyalty.

In addition, the POPM in 2025 is also focused on fostering a culture of continuous improvement within the organisation. By regularly reviewing and adapting Agile practices based on feedback and data, the POPM is able to drive innovation and efficiency within the development team. This culture of continuous improvement ensures that the organisation remains competitive in a rapidly changing market and is able to deliver products that meet the evolving needs of customers.
Overall, the role of the SAFe POPM in transforming Agile practices in 2025 is one of strategic importance. By focusing on customer-centricity and fostering a culture of continuous improvement, the POPM is able to drive the success of Agile initiatives within organisations and ensure that products are delivered on time and within budget. As Agile continues to evolve, the POPM will play an increasingly critical role in driving innovation and success within organisations.